Given all the economic, political and health questions of 2020, companies may have felt it was prudent to pull back – especially several months ago, when they would have had to start planning for such a high-profile night, said Kimberly Whitler, professor at the University of Virginia’s Darden School of Business
However, charity shops are better prepared this time, Mr Osterley said. Take for example Stockport hospice charity, Beechwood Cancer Care. There's been a queue of customers at its Heald Green precinct. But it is only open to shoppers, not droppers, this week.